In this era of excessive business cards, any one is at least a supervisor or manager, and some people have a lot of titles on their business cards, which makes people dazzling. So it's not surprising that people have low trust in business cards themselves. The reason is that lack of integrity is the main cause, but the details of business card printing are not well handled, which leads people to think that they are liars at a glance. This article explains how to deal with these details from the perspective of color business card printing.
First, design points
Color business card printing remember that the design is too complex, on the contrary, simple and simple business card design often makes people can remember at a glance, and the initiation of goodwill. Under normal circumstances, the background color should not be too much, at most two colors can be. With the company logo, no other design is required. If the design of a single business card for general mimeograph printing is very simple, it is necessary to pay attention to the color problem.
Full page printing business cards are generally printed on a piece of paper ten business cards, pay attention to the business card standard (55×90MM) typesetting to leave 1MM spacing in the middle, for cutting knives. The corners around the best set of corner lines for alignment. You also need a vertical line in the middle and above and below for the first crop.
If it is the printing press to make business cards, you can do ten pieces of typesetting, position: horizontal 98mm, vertical 57.5mm to make 10 sets and then 10 sets in the middle of the page, which is conducive to business card machine cutting. (Coreldraw9: arrangement -- deformation, Coreldraw12: arrangement -- transformation)
2. Make content
The main function of the business card is to facilitate contact with each other, so the content must start from this basic function to reduce unnecessary interference factors. Under normal circumstances, the company logo, name and contact information, plus personal identity can be. Several factors to match, if the same person has different identities, such as an identity is a general manager of a company, another identity is a director of an association, there are other multiple identities, in this case, it is not recommended to appear on a business card at the same time, but an identity a design, in different occasions with different business cards, other identities in the communication between the two sides, can be completely introduced.
Third, the production of materials
From the material point of view, color business card printing is mainly divided into paper, metal, electroplating, plastic, frosted, PET, wood, mahogany, etc., but from high-level exchanges, we notice that business cards are out of their original function, toward showing off, and often it is difficult to achieve their own purposes in the end.
Therefore, the business card material should be moderate, neither too economical to the stingy point, with poor paper production, there is no need for luxury. Extravagant business cards often show that they are not confident.
4. Requirements for finished products
1, business card standard specifications are: 90×55MM, pay attention to your cutting machine, normal standard words, you according to 90X55MM arranged business card cut to the best will appear smaller and smaller situation, may be best only 45MM is also possible, so the size of the business card is best set at 90×56 or 57MM, to ensure the bleeding room.
2. When typesetting, pay attention to adding a cross or vertical short line of printed output in the middle and bottom to ensure that the middle can be aligned when cutting into two parts, in addition, the four corners should also be set with a 90-degree symbol Angle, and the final paper should be aligned when cutting. When cutting a single-sided business card, pay attention to pressing the middle position in one hand, and cutting the other hand cleanly, in addition, the general business card cutting machine can only cut below 5 pieces, too thick and easy to walk paper, rough edges, note that the finished product does not have teeth ah.
3, double-sided business cards should pay special attention to the alignment of the positive anyway. Because for inkjet printers, the picture you choose to print out of the center is not necessarily the true center. Positive along the play, reverse to play, but also pay attention to the margin, according to their own printer to try a few times, fine tune the bleeding and left and right margins in the print preview and then output, generally a box of business cards ten paper, first prepare eleven or twelve, waste one or two is inevitable. Once you know the rules, it's so much easier.
Aug 03, 2024
The details of color business cards in the printing and production process
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